The New Rules of Brand-Retailer Collaboration presented by Lightspeed & The Business of Fashion
Marketplace

The New Rules of Brand-Retailer Collaboration presented by Lightspeed & The Business of Fashion

Business Tips
Thursday, Sep 10, 2026
11:00 AM - 11:30 AM | America/New_York

Education

Conversations Stage, Level 3 | Crystal Palace
English
About
What happens after the first order? In a market defined by uncertainty, tight margins, and unpredictable demand, the strongest brand-retailer relationships are built on more than great products. This panel explores how brands and retailers are using shared data, real-time visibility, and deeper collaboration to make smarter decisions, build trust, and turn first orders into lasting partnerships.

Speakers:
Yasmine Dahlberg, Content Strategist, The Business of Fashion
Marie Baldauf-Lenschen, Director of Supplier Network Partnerships, Lightspeed