SS27 Women’s Buyer's Guide: From Culture to the Selling Floor
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SS27 Women’s Buyer's Guide: From Culture to the Selling Floor

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Wednesday, Sep 9, 2026
9:30 AM - 10:15 AM | America/New_York

Education

Conversations Stage, Level 3 | Crystal Palace
English
About
In partnership with creative futures agency, FS (Future Snoops), this presentation will focus on informed inspiration for the young contemporary womens market. Featuring an actionable buyer's guide, this session will provide insights to drive your buying decisions for SS27, connecting cultural influences, aesthetics, and industry insights. Unpack trends for the season with consideration for product mix, merchandising, and assortment strategies, along with directional key items that will set the tone for the season. - Timely cultural signals and influences - Must-have key items for apparel, footwear and accessories - Seasonal print and graphic applications - Seasonal concept and color

Speakers:
Patricia Madea, Director of Womenswear, Future Snoops
Purvi Kanji, VP of Events, Fashion by Informa
Samantha Conner, Director of Wholesale, The Boutique Hub